TikTok is introducing a new feature that enables them to cut down on the volume of AI-made content appearing in their streams. This step comes as the company revealed that it presently contains in excess of 1 bn content made with AI.
Trial and Implementation
This change is in a pilot phase over the next few weeks before a widespread release. This advancement coincides with a rise in AI content, spurred by recent AI video creators.
AI Content on Other Platforms
Studies have shown that approximately 10% of the quickest rising content creators on a competing service only show AI-generated videos. A significant portion of this output is classified as “AI slop”, a label for inferior, mass-produced content that is typically nonsensical or dreamlike.
Based on user feedback that many people like content made with AI tools, from computer-generated images to educational videos, and we intend to provide users the power to see more or less of that, depending on their own preferences,” said a platform representative.
Scale of AI Content
The platform announced that there are presently 1.3bn videos on its service labeled as made with AI. Collectively, in excess of 100 m media items are uploaded to the platform daily, making AI-generated material a minor part of its overall inventory.
Customizing Your Feed
Viewers will be capable of reduce or increase the volume of artificial media they see by opening the “manage topic” option in the platform and picking AI-made media. Other topics that can already be modified under the tool cover politics, clothing, cosmetics, and movement.
AI Disclosure Rules
TikTok’s policies mandate users to identify “realistic” AI-generated content, and it prohibits dangerous deepfakes of well-known individuals or critical incidents. Any realistic AI video that is not labeled can be deleted under its terms of service.
Furthermore, the service will henceforth apply an “AI-made” watermark to content created with its own AI tools, or detected by an cross-platform project for recognizing AI-generated material. This step is designed to deter users from attempting to circumvent the tagging system.
Educational Initiatives
The platform is furthermore launching a $2 million AI literacy fund for experts and organizations to create educational content about using AI responsibly. This initiative will support charitable organizations specializing in training programming and robotics.
Platform Protection
The platform has defended its moderation strategy, during discussion over intentions to make redundant hundreds of safety staff in Britain. TikTok is planning to reduce hundreds of positions in its user protection team in London, with trade unions and digital protection specialists expressing worry that humans are being replaced by machine-led review.
A company official explained that staff-based oversight would continue to be important, but artificial intelligence can protect employees by eliminating the most harmful content before it is viewed by people. The company stated a significant reduction in shocking and graphic content seen by safety staff over the past year due to reliance on its machine learning processes.
“We think that it’s essential to integrate people and machines to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s very important to reduce exposure to unsafe media as rapidly, which is where a extensive automated help is really helping us process content quickly.”
